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Strategic Planning


  • Identify unique goals and objectives of client
  • Create and actionable plan with targeted results

Fairfax County Economic Development Authority
Collaborated in the development of a comprehensive marketing and public relations plan for the Fairfax County Conventions and Visitors Bureau designed to complement efforts currently targeted at businesses and business travelers to also attract leisure travelers and stay-overs to Fairfax County.

Northern Virginia Visitors Consortium
Collaborated in the development of a comprehensive marketing and public relations plan designed to attract leisure travelers to the Northern Virginia region - Fairfax, Loudoun, Arlington and Prince William Counties and the City of Alexandria. Also applied for and was awarded a grant to implement the plan through the Virginia Tourism Corporation.

The Western Alliance for Rail to Dulles (WARD), 2004
Formed to represent the interests of and to provide a voice for the commercial property owners in the Western Dulles Corridor in respect to the development of a special tax district to finance rail to Washington Dulles International Airport. Myers Public Relations established a web site to house updated information and relevant articles, and provide direct communication with political leadership through focus group, direct mail and advertising. Myers Public Relations implemented communication and media relations to raise issue awareness, and continues to coordinate all media and community relations. For more information visit www.dullesrail.org.

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